Excluding the health belief model, critically evaluate the utility of two models of health behaviour in predicting one of the following health-protective behaviours: (a) fruit and vegetable consumption; or (b) exercise.

A good answer will include:
•A high level of critical evaluation of literature.
•Evidence of wide reading 
•A clear and coherent argument.
•An evaluation of the direction of possible future research.

Please, no unnecessary repetition of sentences.