Describe and give examples of each of the following. A minimum of 100 words for each answer.
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APA format:
*Purpose of a business-level strategy
*Types of business-level strategies
*International Cooperative Strategy
*Horizontal Complementary Strategic Alliance
*Three basic benefits of international strategy
- increase market size
- Economies of Scale and learning
- location advantages
*Risks in an International Environment
*Challenge of International Strategies
- complexity of managing international strategies
- limits to international expansion