a .You work for a computer help desk and are on the phone with a customer. After she explains her problem, you ask her to go to a specific screen. She says, “Let’s see…” and you assume she is getting there. However, a moment later, she says, “While we are here, I want to know how to…” and you realize that she hasn’t gone to the place you need her to be. You wait for her to finish, then you say, “We’ll try that in a moment. For right now, let’s fix the first problem first. Can you open the Start menu?” She says she will, but then a moment later says, “I can’t find the place to change my options for…” and you realize that she has, once again, left your conversation to pursue another thought. What should you do?
b Have you ever been called by a salesperson (even for volunteer services, such as surveys or charitable organizations) who seemed to be speaking from a script rather than actually speaking to you? How did that make you feel?
5.Alpha Train has just been acquired by a multinational enterprise that wants to maintain the company’s U.S. manufacturing facility and its “Made in America” competitive edge. You’ve been promoted to the parent company’s global sales department. You know your employer has the financial ability to take full advantage of all the possible ways of entering global markets. Use the drop down menu to determine whether each item is an advantage or disadvantage of the appropriate method of doing business internationally.
Minimal financial investment for the return
Complete control over operations
Extensive financial investment
Ability to leverage a partner’s resources
Producer gains no foreign marketing experience
6..You’ve been hired to expand sales of wooden train sets made by Alpha Train, a family-owned U.S. firm that has, until now, sold only to toy stores in the 50 states. The company made its name by selling child-safe toys decorated with lead-free, non-toxic paints. Are the following statements about NAFTA’s potential effect on the firm’s international trade true or false?
Alpha Train will have less access to buyers within NAFTA countries.
Alpha Train will have access to better export markets based outside NAFTA countries.
Alpha Train will pay no tariffs for trade within NAFTA countries.
Alpha Train will have the opportunity to sell to stores throughout the NAFTA countries.
Requires careful coordination between the two businesses
7..Now you’re exploring how trade restrictions might affect Caterpillar’s global business. Your research uncovered a number of possible issues, listed below. Use the drop down menu to match each definition with the sentence that describes that type of trade restriction.
One country where Caterpillar sells bulldozers is about to limit the amount of its currency that can be bought or sold.
One country where Caterpillar sells bulldozers is going to restrict the number of earth-moving machines that can be imported from U.S. manufacturers during a single year.
One country where Caterpillar buys raw materials is going to stop allowing exports to U.S. buyers.
One country where Caterpillar buys raw materials is going to reduce the value of its money compared with the U.S. dollar.
One country where Caterpillar sells bulldozers is planning to levy a tax on earth-moving equipment purchased from U.S. manufacturers.
8.Caterpillar’s U.S.-made equipment is sometimes purchased by construction firms and governments working on infrastructure projects in other nations. Some nations, however, limit imports of products made elsewhere in the world. Use the drop down menu to determine which of the following arguments could be made by a foreign nation for or against allowing the purchase of Caterpillar’s U.S.-made products by customers in that nation?
Local construction jobs are created in another country when heavy equipment such as that made by Caterpillar is purchased for use in infrastructure projects in that country.
Local manufacturing jobs may be lost in another country when heavy equipment made in the United States by Caterpillar is purchased for infrastructure projects in that country.
Local manufacturers just entering the industry in one country might have difficulty competing when established manufacturers based outside the country, including Caterpillar, are allowed to sell in their country.
Construction firms in another country have more choices of brands and equipment when U.S. manufacturers like Caterpillar are allowed to sell in that country.
A country’s balance of payments may be adversely affected when payments for U.S.-made Caterpillar products are sent out of the country.
One country where Caterpillar buys raw materials is going to reduce the value of its money compared with the U.S. dollar.
One country where Caterpillar sells bulldozers is planning to levy a tax on earth-moving equipment purchased from U.S. manufacturers.
9 One of Caterpillar’s global competitors is Komatsu, a company based in Japan. You think that Komatsu is planning to further automate its production of earth-moving equipment, aiming for higher efficiency. If Komatsu’s production becomes more efficient than Caterpillar’s production, what are the implications?
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