engage in a dialogue with your classmates by answering the following questions:

1. How do you use the Johnson & Scholes framework to determine the optimal strategy choice?

2. How do we know an organization has made the optimal choice? What financial metrics might help to evaluate an optimal choice?

3. Describe a time an organization did not make an optimal choice. Using the Johnson & Scholes framework, how might the firm have improved its process?

Please answer in 200 words or more. Use your own words – please do not copy and paste from a website. Be sure to reference your sources.

OWN WORDS