Read the MedTech Pharmaceuticals case at the end of Chapter 13. Each question should be discussed thoroughly.APA formatting, 1200 word count and in text citations with 3 references. One can be the book which is uploaded.
Johnston, M. & Marshall, G., Relationship Selling,
3rd ed., 2009. Retrieved from
https://www.betheluniversityonline.net
- Provide a summary of the case including an analysis of the key facts and potential dilemma.
- Discuss the advantages and disadvantages of MedTech paying employees on a straight commission basis.
- What are the differences between direct and limited reimbursement plans? Which do you think would work best in this case? Justify your response.
- Assume you are Harold. What specific changes do you think should be made to the compensation program? Why?