The company is Big 5

The Executive Team at your chosen organization has expressed a desire to grow rapidly, and as a result, they wish to consider alternative strategies.

Begin formulating your strategic plan for the chosen organization.

Write a minimum 2-page “draft” of the first part of your Strategic Plan, on the following

4.0 Research Approach Methodology

(Outline the Research Approach you will use for the formulation of the Strategic Plan. Provide a detailed rationale of how you plan to research data while formulating the Plan; will you be utilizing Primary or Secondary research? Both? Make sure to includes all research. Innumerate the sources you expect to use to perform the external and internal environmental analysis; indicate why). Use the University Library peer to peer sources.

Click the Assignment Files tab to submit your assignment.

Linked Objectives: 2.1, 2.2, 2.3, 3.1, 3.2, 3.3

Supporting Material: Strategic Plan Part 1