Research a story about an organization or a person that has received media attention from American as well as international media for the same issue. If you speak different languages, you can research the media coverage abroad in a language other than English. If you do not, then you will need to identify coverage by foreign media in English. Assume you are the media relations professional of this organization/person and they are your client.

1. First identify two media outlets, one American and one foreign, that covered the same story.
2. Learn more about the foreign media outlet you chose. How popular is this specific outlet in that country (how many audiences)? What can you tell your client about it? How wide is its reach?
3. Compare an d contrast the coverage of the two media outlets. One way to do this is to write a list of similarities and then a list of differences between the different outlets. You are NOT sharing this list with me. You are simply using this list to inform your analysis.
4. Think about the differences in coverage and how they are associated with what you learned in chapter 8 about international media and local cultures. Avoid making generalizations about that culture. Instead, make observations about these differences assuming they exist.
5. Based on your research and observations, prepare for your client a brief analysis of the coverage and offer him/her advice on how to handle media in the foreign country. You are posting this analysis as your assignment.