What are the differences between the general environment and the industry environment? Why are these differences important?(150-200 words, scholarly source)
What is a strategic group? Of what value is knowledge of the firm’s strategic group in formulating that firm’s strategy? (150-200 words, scholarly source)
What is the importance of collecting and interpreting data and information about competitors? What practices should a firm use to gather competitor intelligence and why?(150-200 words, scholarly source)
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